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Ad Campaign Quotes

Words on big ad campaigns

These ad campaign quotes argue that a weak central idea dooms even a well-executed campaign, a point some readers might not Believe until they see it play out.

When the Mac ad campaign was in full swing, I quickened my pace as I went past certain bus stops. My wife told me that she loyally took a piece of chewing gum off my nose once.

Quotes by Robert Webb

Our ad campaign with Pfizer is educational. Lipitor is the most widely prescribed drug in the country. For every prescription, there is a doctor writing it. It's a huge vote of confidence.

Quotes by Robert Jarvik

If an ad campaign is built around a weak idea - or as is so often the case, no idea at all - I don't give a damn how good the execution is, it's going to fail.

Quotes by Morris Hite

I'd say the real turn in my career came when I did the Dolce & Gabbana International Ad Campaign playing Madonna's son, which was just an incredible experience and I still can't believe actually happened.

Quotes by Max Schneider

Believe Quotes

We didn't realize it at the time, but the release date, the ad campaign and the poster are so important.

Quotes by David Zucker

GE rolled out a popular TV ad campaign in 2015 explaining why youthful techies should give the 'digital industrial' giant a second look.

Quotes by Daniel Lyons

I was asked to do an ad campaign for a supermarket once. I was baffled. It's strange when you realise your popularity or reputation is a marketable commodity; it's a stock, a currency.

Quotes by Bill Bailey

Frequently Asked Questions

What is the main argument in these ad campaign quotes?
One quote argues that no amount of good execution can save an ad campaign built around a weak or absent idea.
Is there a quote about a fashion ad campaign?
Yes, one quote recalls a turning point in a career from appearing in an international fashion campaign playing a well-known singer's son.
Do any quotes mention pharmaceutical advertising?
Yes, one quote describes an ad campaign for a widely prescribed drug as educational, framing it as a vote of Confidence from doctors.
Is there a quote about reacting to a well-known tech ad campaign?
Yes, one quote humorously describes quickening pace past bus stops during a major computer brand's ad campaign, to avoid being recognized.
Do these quotes suggest campaigns can fail regardless of budget?
Yes, the recurring idea is that a strong concept matters more than budget or reach, a principle echoed across markets, as seen in these Country quotes.

Others recall memorable partnerships, like an international fashion campaign or a pharmaceutical campaign framed as educational, building Confidence in the brand.