Top 10 Steve Blank Quotes

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Products are sold because they solve a problem or fill a need. Understanding problems and needs involves understanding customers and what makes them tick.

When your product solves a problem that costs customers sleep, revenue, or profits, things are definitely looking up.

Not all startups are alike. One of the key ways they differ is in the relationship between a startup's new product and its market.

Market type influences everything a company does. Strategy and tactics for one market type seldom work for another.

Market type determines the startup's customer feedback and acquisition activities and spending. It changes customer needs, adoption rates, product features, and positioning as well as its launch strategies, channels and activities.

A startup is not just about the idea: it's about testing and then implementing the idea. A founding team without these skills is likely dead on arrival.

In a web/mobile startup, coding is not an outsourced activity. It's an integral part of the company's DNA.

Everyone on the founding team ought to invest the time in a coding bootcamp.

The Lean Startup is a process for turning ideas into commercial ventures. Its premise is that startups begin with a series of untested hypotheses. They succeed by getting out of the building, testing those hypotheses and learning by iterating and refining minimal viable products in front of potential customers.

As an entrepreneur, my problem was that I had too many ideas.

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