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Top 10 Stelios Haji Ioannou Quotes

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10

In simple terms, I realised that food is the most fundamental need for a person. In difficult economic times, people's priorities change, and they might be willing to do something that secures for them the lowest possible weekly food bill.

9

There is a place and a time for philanthropy, and there is only so much money you can give away.

8

I see easyHotel as one of the best, most natural extensions of the 'easy' brand from the airline. EasyHotel is raising money to accelerate growth at a much faster rate than I could have grown it as a private company, whilst enabling me to spend more time on my diversified portfolio of other investments.

7

My biggest mistake was when I started up easyEverything, a chain of Internet cafes. The idea that people would go to a shop to use a computer was revolutionary in 1999. It worked for a while, but cheap technology almost killed it. One silver lining of the problems I faced was that it gave me experience of turnarounds.

6

I'm not a communist - I believe in the free market and that entrepreneurs should be allowed to take risks because it creates wealth and jobs, but I draw the line at people risking other people's money. That's deplorable.

5

In America you can be Donald Trump, have a business go wrong, and file for Chapter 11. You can move on, and no one complains. When his casinos were in Chapter 11, he was still on TV telling people how to get rich. I had to persevere for years with easyInternet because I couldn't afford to hurt the brand.

4

Sir Richard Branson is probably the best communicator ever. He was an inspiration for me - contrary to some reports, we've never done business together, although we did discuss an aviation venture very early on. I don't think easyJet competes with Virgin - we're in different areas.

3

I've made mistakes in business, but none so big I couldn't recover and learn from them. The more you try to change consumer behaviour, the riskier it gets. You have to work out your potential losses against the obvious gains.

2

I know easyJet is not luxury, but we certainly don't charge for wheelchairs or take away essentials. You have to make the passengers reasonably comfy for the sake of health.

1

I wanted to be my own boss. I was fascinated by airlines and how I could change travel for the average person. Then I wanted to diversify.

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