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Top 10 Jeff Zucker Quotes

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10

I've said this forever - I've always believed the Today show is more than the sum of its parts.

9

It is a significant acknowledgment that the way people are watching television is changing and the model is quickly changing.

8

It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.

7

Michael Jackson is the ultimate traffic accident. People can't take their eyes off him.

6

More traffic means more advertising dollars.

5

People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame.

4

Local television is a slightly different story. It is under much more pressure in the same way that all local businesses are, whether that's a local newspaper, local radio or local television. But I think television in the aggregate is actually in very good shape.

3

The television business is actually going through a tremendous transition, but I think at the end of the day, television is still paramount.

2

We're in this transition period of figuring out how to deal with all the new technology that is out there, but television still proves to be the granddaddy of them all.

1

The cable model is just a better model. Dual revenue stream: advertising-supported and subscription-supported revenues.

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