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What I know is that we no longer have free enterprise capitalism in health care; it's not a system any longer where people are able to innovate. It's not based on voluntary exchange. The government is directing it.

People in America are addicted to sugar and to fat and to salt.

Food is intensely pleasurable, and people are afraid that if they change the way they eat, they'll stop having pleasure.

Any type of political ideology is going to have a lot of different variants of it.

Libertarians are constantly arguing with each other who is the most pure libertarian and who is most ideologically pure.

I started out young and idealistic, and it was all about social justice and fair distribution of resources. I didn't understand why everybody couldn't be equally prosperous.

Starting my own business was kind of a wakeup call in a number of different ways. I had to meet a payroll every week, and we had to satisfy customers, and we had competitors that we had to compete with in order to have those customers come into our stores, and we had to compete with other employers for our employees.

I really do believe that America has this weight problem - obesity issues - and we have all these diseases that we get - heart disease, cancer, diabetes, autoimmune diseases - that are primarily lifestyle diseases.

I really think people should live to be 100 years old pretty much disease-free. I think that's our genetic potential.

I've been amazed at how quickly people can heal themselves, actually.

I kind of have this sense of mission now when we talk about success: I'd really like Whole Foods to contribute to the healing of America, and the success of that may be measured in decades rather than in months, but I think we're on the way to doing it.

The way yogurt works is you take the old yogurt culture and you put it in milk. You have to put enough of the old culture in, and then that old culture will convert the milk into yogurt.

The great thing about a culture is that once you really get it going, it evolves on its own. It's self-organizing. It's dynamic. It just feeds on itself.

When we start a new store, we make sure that we transfer enough starter culture from other stores that are already Whole Fooders, who've already incorporated our values and our culture within themselves into the... into the store.

I think it's absolutely essential that the people that work for a company need to feel that they're part of something bigger - that it's not just a job.

One of the most important things we do is we've organized our stores and our workforce into teams.

As a company grows, its purpose grows with it. It has the potential to evolve your purpose.

The original entrepreneur may initiate the initial purpose, but, in a sense, like a parent that has children, the children have their own destiny, and at some point, that can veer off away from the wishes the parent might have for it.

We've always tried to be good citizens in the communities that we do business in.

I've always thought the main argument for organic was more environmental than a health argument. I just don't think spraying a lot of pesticides into the environment on a routine basis is a good thing.

Healthier team members get a bigger food discount. We give our sickest team members an option to go through what we call the Total Health Immersion, where we take them off for a week, and we do intensive diet-and-lifestyle education.

Message boards are like going to a Halloween masquerade party. Everybody has a screen name.

Whole Foods has a good health care plan.

I reject the premise that liberal and libertarian values are necessarily in conflict. In fact, I often self-identify as a 'classical liberal.'

I believe that all forms of socialism have been proven over time to result in a loss of both economic and civil liberties, with increasing poverty.

I believe our philosophy of conscious capitalism will eventually be widely adopted primarily because it is a better way to do business, and it creates more total value in the world for all of its stakeholders.

Amazon is certainly not a perfect company. However, doctors, teachers, engineers, journalists, politicians, and labor unions are also on a continuum of consciousness, and none are perfect either. It is easy to judge and find fault with any company if that is what one's ideological biases wish to see.

Profits are one of the most important goals of any successful business, and investors are one of the most important constituencies of public businesses.

Whole Foods Market tries to embody all of the principles of conscious capitalism all the time, but like any person or company, we sometimes fall short.

We do take seriously our responsibility, and growing ability, to educate people about healthy eating and giving them greater access to nourishing and affordable fresh food.

A healthy society rests on three pillars: business, government and civil society, or non-profits. Each has a distinct and important role to play, and all three need to work together synergistically to create the most value for society.

Free enterprise capitalism has been the most powerful creative system of social cooperation and human progress ever conceived, but its perception and its role in society have been distorted.

Operating under the conscious capitalism model will show that businesses are the true value creators that can push all of humanity upward for continuous improvement.

I'm very encouraged by millennials and their drive to make the world a better place.

I tell students and young professionals all the time to follow their hearts, do what they truly love, and if it's business, run it by being grounded in ethical consciousness.

It started when I moved into a vegetarian co-op back in the '70s, and that's really when I had my food consciousness awakened. I learned how to cook, and eventually I became the food buyer for the entire co-op. Not long after that, I went to work for a small natural food store in Austin, and I became very excited and passionate about it.

Back then, before the Internet, you had these paper catalogs that you ordered all the food from. So, we flipped through the catalogs, looked up the food we wanted, called them up, and they would show up in trucks.

We knew it was going to be a market, and we knew it was a food market. Well, what kind of food market? It's kind of natural foods, kind of organic foods. So, we eventually settled on Whole Foods Market.

I think for any small business that's bootstrapped, the overwhelming challenge initially is getting to positive cash flow.

Shopping for groceries for most people is like a chore. It's like doing the laundry or taking out the garbage. And we strive to make shopping engaging, fun and interactive.

At the end of the day, the quality of life is all we have, and it's just as important to that lobster, the quality of life that it lives - even if it's not as long - as the quality of your life.

The more profit we make, the more stores we can open, the more donations we can make to our community, the more responsible citizens we can be for the environment. It's all interactive. It's all connected together. There's no separation.

To me, you make a tradeoff. It might be a little bit more expensive. But you're getting a better tasting, higher quality food that's going to be better for your health and better for the environment.

A healthy diet is a solution to many of our health-care problems. It's the most important solution.

Every man, woman and child consumes, on average, 43 teaspoons of sugar a day. In 13 days, that adds up to a five-pound bag of sugar.

People need to eat whole food plant foods, primarily... whole grains, fruits, vegetables, nuts and seeds. That diet supports our lives. We ought to live to be 90 or 100 without getting any diseases.

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